Chinese Overseas Asia Number Data List The ones you see in the image are two VINI spons ones that appearmy Facebooka few minutes after my post on the profile. And not only that, look at the image belowthere are 3 more spoposts that an “my Facebook” in the minutes and hours following the post requesting wine recommendations.
A few days ago I was talking to Renato, one of our clients, about his Google Ads campaign. The conversation turns to the Brand campaign , the one for which we are sponsoring him using the keyword “Calzolaio Renato” as the keyword, which is the brand name of his company. “But these users were looking for me and would have found me anyway even without ads and landing pages, simply by arriving on my site or on the Google My Business page (and so we are wasting my money)?”
What duction should this episode lead us to?
Simple: Facebook studies our Chinese Overseas Asia Number Data behavior, what we write, the Facebook pages and groups we frequent and interact with, the websites we visit, etc. etc.
Very well, so far nothing new.
I’ll tell you the simplest thing.
Facebook has been storing an unimaginable mountain of data, continuously and for years.
It is increasingly refining its algorithms and artificial intelligence to try to make its advertising increasingly RELEVANT to its users.
In practice this means that in many cases Facebook is able to find the users to reach BY ITSELF, without any particular targeting.
prepare the Facebook ad to promote
prepare the landing page on which to land users who click on the sponso
…and Facebook UCES on its own and from YOUR content who to reach out to.
And I’ll prove it to you with the data below. Look at the image:
That data refers to a Facebook campaign for the sale of a technical service rto SEO ( search engine positioning activity ).
The target of this service are web agencies, SEO consultants, entrepreneurs interes in the SEO topic.
The campaign is compo of 3 ad groups with 3 different targets
an audience similar to users “Dick”: Decoding a Versatile Word who have read blog posts rto the SEO topic. That’s right, the BROAD audience. The extendone, which has the highest number of conversions and at the lowest price per conversion.
And how does Facebook find them?