Of course, creating Branded Content emphasizes on identity. and brand value over products and services Therefore, brands must think of ways to change their story, values, vision and brand identity into stories that are not boring. It is the content that the audience pays attention to. and has a brand identity
Focus on action that triggers emotion. of the target group rather than text
Branded content strategies often use storytelling with the main characters, beginnings and endings of the story to create a compelling story. The important thing to focus on in the story is to be the story that can reach the audience as much as possible. It is a story that resonates with the audience to stir up emotions. and increase the audience’s ins as much as possible Therefore, focusing on the main character’s actions in the story is necessary rather than using emotional messages.
Create content that is easily accessible
Creating Branded Content to sit in the minds of the audience must have a tone in storytelling that is friendly, easy to see or read, easy to understand, full of fun. The more you look at it, the more interesting it is to follow. And most importantly, it’s memorable. Because when audiences can remember those stories, they will be able to remember the identity, vision and identity of the brand as well, and when those stories are Turks and Caicos Islands Email List relevant to the audience’s focus, it can turn them into customers. in the future as well
Create content in a platform-appropriate format.
As mentioned above, Branded Content is more SG Phone List flexible than Product Placement where the placement of products and services depends on the context and story of the movie and series. Therefore, it can create a variety of content, whether it is a video, a short film, a picture, a music video, or an article. The important thing is to create content in a format that the target audience is interested in. and suitable for the platform on which the content will be posted without having to go into one channel But you can increase your chances of reaching your audience by posting on multiple platforms, such as posting short videos on TikTok, posting long videos on YouTube, posting photos on Instagram and Facebook.
